The Key to Content Overload: Content Repurposing

repurpose your content

Content marketing is an extremely effective tool to build trust and authority within your niche. By repurposing your content to social media and other platforms, you can stop the content overload. (Updated October 2021) Google and the other search engines use quality online content as one of their top ranking metrics. Prospects and customers are looking … Keep reading

Essentials of Effective Email Newsletters [Infographic]

I subscribe to several email newsletters (or e-newsletters). In fact, I’ve signed up for so many I finally started unsubscribing to those I rarely read. But one I always read is The Likeable Expert Gazette by Michael Katz. Michael built his freelance business from scratch using email newsletters as his only marketing tool. So I … Keep reading

7 Reasons Why You Should Publish an E-Newsletter

If your business doesn’t publish an e-newsletter yet, you’ve probably heard of them and maybe wondered what all the fuss is about. Or maybe you’re thinking of starting one but aren’t sure the time, effort and money will be worth it. Here’s a primer to get you started… 1. Your list of readers will be … Keep reading